http://www.datadrivesmedia.com Exploring media, technology, and data analysis Thu, 22 Jul 2010 04:34:37 +0000 hourly 1 http://wordpress.org/?v=3.0 http://www.datadrivesmedia.com/disclaimer/comment-page-1/#comment-398 Google Proves That Reducing Data Latency Increases Targeting Precision and Campaign Lift Fri, 15 May 2009 15:17:55 +0000 http://www.datadrivesmedia.com/?page_id=17#comment-398 [...] I got some great advice from a couple of my favorite bloggers recently.  Daniel Tunkelang had several good suggestions, but the one that really stood out was that I should write faster.  :-)  And Andrew Chen suggested that I try to incorporate more real data and case studies into my writing.  I’ll do the best I can with both suggestions, though the case study request may prove a bit challenging, since while my job with Netezza lets me hobnob with lots of cool digital media customers that have transformed their businesses through terabyte-scale data analysis, most of them don’t really like disclosing their sources of competitive advantage to the world (so while you would recognize their names, I can’t write about them).  And besides, this is a personal blog. [...] [...] I got some great advice from a couple of my favorite bloggers recently.  Daniel Tunkelang had several good suggestions, but the one that really stood out was that I should write faster.  :-)  And Andrew Chen suggested that I try to incorporate more real data and case studies into my writing.  I’ll do the best I can with both suggestions, though the case study request may prove a bit challenging, since while my job with Netezza lets me hobnob with lots of cool digital media customers that have transformed their businesses through terabyte-scale data analysis, most of them don’t really like disclosing their sources of competitive advantage to the world (so while you would recognize their names, I can’t write about them).  And besides, this is a personal blog. [...]

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